Saturday, 20 October 2012

Typography


The font used for this typography is very plain and basic. This does not over complicate the image and accentuates other aspects of it which better define the films genre. Through using blue, it appears as a very futuristic and clinical colour which is often associated with technology. It luminous glow also highlights the idea of technology as it looks electric and almost as though it is flickering. This shows us the involvement of modern media within the film and its ominous glow hints at a horror or thriller genre as it is quite menacing.




This typography does not give too much away about the film and we could draw several opinion about what genre may be portraying therefore this is left open to interpretation. The mouse cursor is very apparent, and caught my eye up first looking at this typography. It immediately indicated an involvement of computers of the internet. The use of red, almost like a blood splat that has formed the shape of a fish, could indicate danger and a more foreboding aspect of the film. The use of the catfish shape behind the title fits with the name of the film, however, causes us to question the relevance of the sea creature. The typography is kept simple, however it is very effective as it explores many different ways of representing different aspects of the movie. The use of black and white does not overcrowd the image and creates a very dark, dull ambiance.




The futuristic appearance of this typography caught my eye and fits well with the genre of the film. The green glow creates the appearance of something on a computer screen, highlighting the use of technology in the film. This is also shown through the use of a futuristic font which is clear, but appears to be broken in several places, simulating a glitch or flicker in the piece of technology. This all helps up to build up to an image that would be mechanically generated on a computer of some sort. We can tell from this typography that the film might be set in the suture with a high involvement of technology and made in the style of horror or thriller due to the dark use of colour and ominous overall appearance of the title.

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