Monday 24 September 2012

Trailer Deconstruction


LOL



EDITING




<!--[if !supportLists]-->·         <!--[endif]-->The trailer consists of mainly quick fade in and fade outs transition wise and this conforms to the stereotype of a film of a romantic genre to be quite slow paced and subtle.
<!--[if !supportLists]-->·         <!--[endif]-->The credits used all show up as if being typed which goes with the idea of new technology and instant messaging being a big part of the film which furthermore agrees with the target audience of young teenagers ho frequent the internet often: the blue and white could also connote the usage of Facebook, another frequently used social networking site for teens which will make them more relative to the film
<!--[if !supportLists]-->·         <!--[endif]-->The voice over gives details about the romantic side of the film such as “it feels so good to love someone so much that it hurts” or “trying to love but laugh out loud.” These again conform to the romantic stereotype of the film but also stick to the teenage drama genre as well. The lines said in the voice over give enough away so that the audience know what the film is about, but still creates enigmas because if they haven’t yet watched the movie then they won’t know what these lines mean or lead to.


SOUND

The school bell at the start of the trailer initiates the start of it and also queues the first scene introduced of the teenagers at school. This fits in well with the genre of a teenage drama and conforms to the stereotypes of this genre, too, as a school bell is a sound obviously common in the school environment.


Colloquialisms are used such as “go with the flow” or “whatever” so the stereotypes of a teenage movie is conformed to. This can make the target audience of mainly teenagers be able to engage more with the film as diegetic speech used in this trailer is things that they would say.
“A C in History, a D in biology?”  “There are a few things I won’t tolerate...”like messing up your life.”  These are typical things that a mother would say to their teenage daughter which can make the film seem more realistic and something that the target teenage audience can relate to.
It’s so good to love someone so much that it hurts” – this is diegetic evidence that the film conforms to the genre of a teenage romance that the film is trying to portray.




CAMERA ANGLES

  • Medium close up shots are used especially for the intimate moments throughout the film and this emphasises the romantic moment and also highlights the actors’/actresses’ attire  e.g. 0:14 and this makes it obvious that these people are mainly teenagers, giving the genre and target audience away so the teenagers hopefully lured in by this film trailer.
  • ·         Over the shoulder shots are used, such as at 1:14 to show who the conversations taking place are being exchanged with.  At this time in the trailer one can see that the conversation is between Lola and her mum, again going with the stereotypical mum and daughter conversation.
  • ·         At 2:00 there is a medium shot of Lola who has positioned her hands in a love heart shape over one of her eyes. This is a connotation of love and enforces the stereotype of love and romance within one hand gesture. It could be considered by some as cute and this could be part of the enticement for the viewers.


MISE EN SCENE

The most obvious mise en scene for this trailer is the outfits. They are young and vibrant looking consisting of leather jackets, denim for the boys and girls and skirts and low cut tops for the girls. This conforms to the teenage genre as the outfits are youthful looking and are typical things a teenager would wear.

POSTED BY SHAHNAZ

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